Market Intelligence
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Budapest Cargo City hit a record freight transport in 2021, the strongest year yet for the international airport.
Hungary’s National Clean Energy Strategy sets out scenarios on how to reach the 2050 carbon-free target.
Hungary’s focus on digitalization is expected to boost spending on information technology, especially in manufacturing and government sectors.
The Hungarian market offers opportunities in technologies for digitalization, deep learning, artificial intelligence (AI), and Internet of Things (IoT).
Despite a slower-than-desired digital transformation (including cloud adoption hesitancy) ICT is a very important sector in Hungary.
U.S. companies seeking job-market related information may be interested in learning that demand for skilled workers and gross wages are on the rise in Hungary.
New funding for Hungary’s Healthcare Network offers opportunities for U.S. healthcare and MedTech companies.
Changes in Hungarian consumption patterns due to the pandemic and demographic changes opens opportunities for U.S. technology providers.
Economic recovery in Hungary is expected to add cyclical demand to the second half of 2021 in eCommerce, driving demand for logistics facilities.
U.S. companies interested in the Hungarian automotive market are encouraged to use distribution, franchising or agency arrangements for successful market entry.
The development of 5G networks in Hungary will open sales opportunities for a wide range of solutions.
The launch and operation of the first Hungarian satellite, scheduled for 2024, will open sales opportunities for a wide range of products,
Online purchases in Hungary recently surpassed all other forms of spending, according to a Mastercard survey. Thirty-five percent of Hungarians said they had never bought as much online as during this time, along with 57% of Europeans.
The Ministry of Human Capacities is aiming to dedicate USD 2.18 billion for MedTech and Health IT development in Hungary until 2026.