Thailand Digital Economy Growth

Thailand’s rapidly expanding digital economy presents a prime opportunity for U.S. companies. With Thailand’s digital sector growth projected at 7.3% (reaching approximately $140.3 billion) in 2025 — far outpacing the country’s overall GDP increase of 2.8% — Thailand is positioning itself as a key digital hub in the ASEAN region. The Thai government has launched initiatives like the Government Cloud Project, which is expected to drive demand in cloud services, data centers, and artificial intelligence (AI) technologies, and creates significant opportunities for both local and U.S. suppliers. 

In addition to public sector initiatives, private sector investments in digital technologies are also forecasted to rise by 10.3%. This increase in private sector spending will support the growth of key industries such as manufacturing and e-commerce. Digital consumption in Thailand is projected to grow by 7.6%, fueled by the increasing use of online platforms among Thai consumers, further driving demand for digital solutions. 

The Thai government’s focus on digital transformation and attracting foreign investment is creating a great environment for U.S. exporters. Demand for innovative cloud solutions, AI applications, and secure digital payment systems is growing, and U.S. technology providers are recognized for their expertise in these areas. By engaging in Thailand’s digital economy now, U.S. firms can establish a strong foothold in one of Southeast Asia’s most dynamic markets. 

For more information contact the U.S. Commercial Service in Thailand: Ora Boonyalug, Commercial Specialist, Bangkok, Thailand, oraphan.boonyalug@trade.gov