2022_2023 Education and Training Services Resource Guide
Education and Training Services Resource Guide
This 2023-2024 U.S. Commercial Service Education and Training Services Resource Guide is an important tool to assist U.S. institutions with identifying new international market opportunities. The Guide provides a detailed analysis of the education sector in over 60 countries, covering trends, demand, and more.

Education and Training Services Resource Guide

Education and Training Services Resource Guide - 2023/2024

According to the latest data released by the U.S. Department of Commerce’s Bureau of Economic Analysis (BEA), education-related travel exports were valued at $50.2 billion and ranked 7th among service exports in 2023. According to IIE’s Open Doors Report, the United States hosted over one million international students in the 2022/23 Academic Year. According to HolonIQ, global education and training expenditure is expected to reach $10 trillion by 2030.

Education is an important element of our trade relationships with countries worldwide. Promoting study in the United States strengthens our economic development through innovation, workforce development, and attracting foreign direct investment.  In 2019, the U.S. Commercial Service launched the USA: A Study Destination industry engagement initiative to assist the U.S. international education industry to compete. In 2022, U.S. international education was highlighted in the National Export Strategy, a governmentwide strategic plan to carry out the export promotion and export financing activities of the U.S. government. Increasing trade and investment opportunities for U.S. educational institutions and entities is, therefore, a priority of the U.S. Department of Commerce’s International Trade Administration. 

This 2023/2024 bi-annual Education and Training Services Resource Guide* is an important tool to assist U.S. institutions with identifying new international market opportunities. The Guide provides a detailed analysis of the education sector in 60 countries, covering trends, demand and more. This new edition contains information on digital marketing outreach strategies and scholarships.  It also includes comparable market assessments of countries listed as best prospects for U.S. training and educational services to make it easy for institutions to see which markets represent the greatest opportunities for their specific programs. The country assessments are based on the expert observations and market research reports created by U.S. Commercial Service education sector specialists worldwide. For additional information or education market research, please visit https://www.trade.gov/education-industry

*Please note the 2023/24 bi-annual Education and Training Services Resource Guide is being updated for release in 2025. Please contact LeeAnne.Haworth@trade.gov for marketing partner opportunities.

LeeAnne Haworth
Global Education Team Leader
LeeAnne.Haworth@trade.gov

The Education & Training Resource Guide - 2023/2024

This 2023/2024 U.S. Commercial Service Education and Training Services Resource Guide includes comparable and individual market assessments of countries listed as best prospects for U.S. training and educational services. The country assessments are based on observations and market research reports created by the U.S. Commercial Service.

Please use the country list below to find information on the education market(s) that your company is targeting.
 

Education & Training Resource Guide: Analysis By Market

Algeria

Argentina

Australia

Austria

Belgium

Belize

Brazil

Bulgaria

Burma

China

Colombia

Costa Rica

Croatia

Denmark

Dominican Republic

Egypt

El Salvador 

 

Ethiopia

France

Finland

Germany

Ghana

Greece

Guatemala

Honduras

Hong Kong

Hungary

India

Indonesia

Japan

Jordan

Kazakhstan

Kenya

Kuwait

Lebanon

Malaysia

Mexico

Morocco

Netherlands

New Zealand

Nicaragua

Nigeria

Norway

Pakistan

Panama

Peru

Philippines

Poland

Portugal

 

Qatar

Romania

Singapore

South Africa

South Korea

Sweden

Taiwan

Thailand

Turkey

Ukraine

United Arab Emirates

United Kingdom

Uruguay

Vietnam

*Source: Table 3.1 U.S. International Trade in Services, U.S. Bureau of Economic Analysis, Preliminary release March 23, 2023 (2022 data will be released June 22, 2023).

Additional Market Information

Leverage these additional resources to plan your strategy by market.
Blue Globe with Digital Overlay
Education Best Prospects by Market - 2023/2024
Books Ladder Cap with Charts_Education Themed
Best Student Recruitment Methods - 2023/2024
Blue globe held in two hands with black background
U.S. Share of Market Size - 2022
close up of a man studying a map laid out on a floor
Scholarship Information by Country