IFA logo
IFA 2026
Europe’s largest show for consumer electronics and home appliances.
September 4-8, 2026, Berlin

Germany Events IFA

Back to trade.gov/germany home 

IFA Berlin 2026

September 4-8, 2026

IFA Berlin is Europe’s leading trade show for consumer electronics and home appliances. It has a longstanding tradition of showcasing cutting-edge products and innovations from across the globe and serves as the central hub for retailers, buyers, industry experts and media representatives. The annual event takes place at Messe Berlin covering a large spectrum of technology solutions including Communication, Photo & Video, Audio Entertainment, Home Entertainment, Smart Home, Smart Appliances, Media and Games. In 2025, IFA Berlin attracted 220,000 visitors from 140 countries. The event featured over 1,900 exhibitors showcasing the latest in tech innovations across various industries. IFA Berlin played host to 187 expert speakers, providing a dynamic platform for global industry leaders, retailers, and media representatives to explore new trends, exchange knowledge, and shape the future of technology.

Services for U.S. exhibitors at IFA Berlin:

  • Take advantage of our virtual export promotion services.
  • Free Export Promotion Counseling Sessions before, during, and after the show.
  • Information on how to protect new designs you may be showing, and to take expedited action against foreign exhibitors who copy your design and trademarks. Please see important information about trademark and design protection at German trade fairs on our website: Germany Events IPR.
  • Introduction to an International Trade Specialist at your nearest U.S. Commercial Service office in the United States. 

Please also visit the IFA website: https://www.ifa-berlin.com/ 

Your U.S. Commercial Service Contacts:

Tobias Wester

American Consulate General Frankfurt
Gießener Str. 30
60435 Frankfurt am Main
Tobias.Wester@trade.gov

Michael Emde

American Consulate General Frankfurt
Gießener Str. 30
60435 Frankfurt am Main
Phone: +49-(0) 69-7535-3153
Michael.Emde@trade.gov

×

Global Business Navigator Chatbot Beta

Welcome to the Global Business Navigator, an artificial intelligence (AI) Chatbot from the International Trade Administration (ITA). This tool, currently in beta version testing, is designed to provide general information on the exporting process and the resources available to assist new and experienced U.S. exporters. The Chatbot, developed using Microsoft’s Azure AI services, is trained on ITA’s export-related content and aims to quickly get users the information they need. The Chatbot is intended to make the benefits of exporting more accessible by understanding non-expert language, idiomatic expressions, and foreign languages.

Limitations

As a beta product, the Chatbot is currently being tested and its responses may occasionally produce inaccurate or incomplete information. The Chatbot is trained to decline out of scope or inappropriate requests. The Chatbot’s knowledge is limited to the public information on the Export Solutions web pages of Trade.gov, which covers a wide range of topics on exporting. While it cannot provide responses specific to a company’s product or a specific foreign market, its reference pages will guide you to other relevant government resources and market research. Always double-check the Chatbot’s responses using the provided references or by visiting the Export Solutions web pages on Trade.gov. Do not use its responses as legal or professional advice. Inaccurate advice from the Chatbot would not be a defense to violating any export rules or regulations.

Privacy

The Chatbot does not collect information about users and does not use the contents of users’ chat history to learn new information. All feedback is anonymous. Please do not enter personally identifiable information (PII), sensitive, or proprietary information into the Chatbot. Your conversations will not be connected to other interactions or accounts with ITA. Conversations with the Chatbot may be reviewed to help ITA improve the tool and address harmful, illegal, or otherwise inappropriate questions.

Translation

The Chatbot supports a wide range of languages. Because the Chatbot is trained in English and responses are translated, you should verify the translation. For example, the Chatbot may have difficulty with acronyms, abbreviations, and nuances in a language other than English.

Privacy Program | Information Quality Guidelines | Accessibility